Station Marketing Website Kick Off
Scope for initial marketing website
This document outlines what we would like to include in the initial version of the Station marketing website. We should follow the approach of shipping and iterating so that we can launch something as soon as possible.
Panels
Key
🤝 : Must have
🤞 : Nice to have
🤝 Hero panel
- Intriguing and eye catching to impress the first time visitor and keep them on the site.
- Catchy one-line value proposition. Topics to mention might include
- passive earnings
- sharing under-utilised resources
- earning Filecoin
- Animation?
- CTA - above the fold to download the app on the device that the browser is on
- Two CTAs for Apple computers, one for Apple Silicon, one for Intel. See this page for an example
🤞What is Station
- This panel is for the curious but unconvinced visitor
- A bit more in depth description about what Station is and the value propositions
- Animation?
- This can be in the FAQs for the initial launch
🤞How it works
- This panel is for the curious but unconvinced visitor
- This goes into more of a technical explanation about Station
- This can be in the FAQs for the initial launch
- Visual / Animation?
🤞Explain some of the concepts
- Edge cache
- Edge compute
- Modules
- Visual / Animation?
🤞Statistics about Station
- Key metrics around Station
- How many downloads
- How many jobs completed
- How much filecoin earned
🤝 Roadmap
- A clear graphical depiction of the Station high level roadmap
🤝 FAQs
- Simple expander panels, one for each questions.
- Predominantly text based
🤝 Footer
- a really thoughtful footer to inspire confidence in the visitor that this is an established and well built desktop app.
- See https://strn.network for the Saturn footer.
Other Info
Brand Assets
- Speak to Rui Malheiro
Inspiration / References
[REMOVED: cosmos.network]